Monday, October 13, 2008

Bloggers Digest 10/10/08 | Get Elastic

  • Do you Tweet about retail? (In English: are you on the social micro-blogging network Twitter?) If so, check out this list and add yourself if you like (you can edit the page through the link at the bottom right if you have a Google Account). Kudos to Chad White for finding it and Keith Anderson for creating it.
  • Ann from World of Usability (winner of our ecommerce conference contest pass to last week’s Online Market World) re-capped Zappos CEO Tony Hsieh’s keynote which includes interesting history of Tony’s business ventures to customer service and company culture.
  • Amazon was awarded a patent on rewarding helpful customer reviewers with badges who post particularly helpful reviews. Before you panic, the patent specifically covers a formula for determining which reviews were most helpful without relying on “was this review helpful” feedback from other users. If you’re schooled in legalese, check out the full text of the patent.
  • When the economy gets tough, email marketers start sending holiday emails waaaay early - a week and a half earlier than last year’s trends, according to RetailEmail.com. Marketers are also sending MORE emails - the question is whether customers want to receive holiday email this early or this frequently (it’s probably the last thing cash-strapped customers want to be reminded of…)